April 16, 2024

Utilizing Virtual Assistants to Scale Your Business

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Barbara Turley’s mission is to eradicate business overwhelm and remove the friction that stunts growth by helping clients to optimize their operations using offshore teams of virtual assistants, clever automations and streamlined processes. The Virtual Hub makes this happen every day through virtual assistants who can aid with digital marketing, social media and administrative support plus consultants & system architects who optimize platforms and processes for growing businesses.

The Virtual Hub is a virtual assistant company with the added advantage of an operational efficiency consulting and implementation team. Rather than doing business “the usual way,” they actually create their own virtual assistant successes (and yours) through deep training programs (including software like Hubspot and Ontraport) as well as ongoing career development and customized coaching to best serve each of their clients.

Barbara proudly wears the label of Founder and CEO at The Virtual Hub as well as the titles wife and mom.


Key Points in the Conversation with Tim Curtis and Erik Martinez of the Digital Velocity Podcast:
  • What is a virtual assistant and what do they do
  • How to hire the right people for your business
  • How to manage expectations with virtual assistants
  • The most effective strategies for managing and scaling work
  • How to utilize virtual assistants to optimize business operations
  • The importance of delegation
  • When to hire a virtual assistant
  • How to facilitate a culture in a remote/hybrid environment

Key Takeaways:

“In every business, no matter the size, there are departments there's marketing and sales and product delivery, product creation, legal, whatever, all the different departments and within each department, there are really two buckets of things that need to be done. There are recurring tasks and processes. When something like that is happening, it means that you can create a process for it. And once you can process map something, you can usually train it, and then you can delegate it. And this is where you can really, really leverage the concept of virtual assistants, because you can train them to execute on these things every day, every week, every month”

“If you're a business owner, you're in the business of business building…you've got to get out of technician mode and think about how are we growing this business? And the energy of the owner, and the creative mind of the owner, and the key people is actually the thing that you want to expand. And the only way to do that is to take the busy work off them, such that they can actually move forward, move the needle”

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